Vision and Mission


Become The largest cement board company in Indonesia with a share of the market in each province.


  1. Improve a good management system
  2. Increase customer satisfaction
  3. Increase profitability
  4. Increase creativity and responsiveness to change
  5. Improving human resources

Nine pillars of corporate culture

  1. Dare to sacrifice
  2. Dare to face change
  3. Dare to admit mistakes
  1. Kinship
  2. A sense of belonging
  3. Professional
  1. Fear of sinning
  2. Fear of Breaking the Rules
  3. Fear of Disappointment